How to Increase Your Web Shop Sales Without Advertising

Posted by Steffen Wikhaug on Tue, Oct 23, 2018 @ 01:00 PM

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If your customers are abandoning their shopping carts, your business could be leaving money on the table. Luckily for you, there are things you could implement to change that.

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Topics: ecommerce

How to Choose the Right Digital Marketing Agency for Your Business

Posted by Steffen Wikhaug on Mon, Oct 22, 2018 @ 09:30 AM

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Choosing a digital marketing agency to help with your business can be daunting. It is a partnership that will last for years or even decades if successful. 

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Topics: digital marketing

3 Ways To Use Instagram Stories for B2B Lead Generation

Posted by Sarah Phipps on Fri, Oct 19, 2018 @ 11:59 AM

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With over 400 million people using Instagram Stories every day, there’s no denying that there's a large opportunity to reach potential clients within the platform. Instagram Stories create an incredibly versatile platform for sharing and amplifying content. 

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Topics: b2b, Social Media News & Strategies

Why Email Subject Lines are the Most Important of Them All!

Posted by Steffen Wikhaug on Wed, Oct 17, 2018 @ 10:10 AM

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Email is not dead, but your recipients can very easily be buried in a landslide of EDMs (Electronic Direct Mail). Having a strong headline is one of the most important factors in ensuring that you stand out and get noticed!

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Topics: All Things Email Marketing, Headlines

What the Pixel Update Means for Businesses Advertising on Facebook

Posted by Steffen Wikhaug on Tue, Oct 16, 2018 @ 01:00 PM

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The Facebook Pixel is a piece of code you put on your website that acts as a digital detective, observing the behaviour of your potential customers.

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Topics: Facebook, facebook pixel, facebook ads

Why Micro-Influencers Could be the Next Big Thing

Posted by Steffen Wikhaug on Wed, Oct 10, 2018 @ 10:29 AM

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Top social media influencers are charging more and more money for sponsored content, so how can a small to medium business keep up? Go small or go home!

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Topics: influencer marketing, micro-influencer, social media marketing

How To Spice Up Old Blog Posts To Increase Traffic

Posted by Jessica McKenna on Wed, Oct 10, 2018 @ 10:26 AM

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What if we told you that something as simple as refreshing old blog content could increase your website's traffic?

If you have been in the blogging game for a while, then you know how difficult it is to create incredibly valuable, engaging content everyday that also receives the views and recognition it deserves. Even when you do roll out an outstanding piece of writing, it will eventually get buried under the continuous wave of posts you or your team will write in the coming months.

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Topics: seo, branding, blogging, blog, digital marketing, google, content

How to Amplify Your Blog Content (and Increase Your Reach)

Posted by Steffen Wikhaug on Fri, Oct 05, 2018 @ 10:00 AM

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The web is awash in content. The amount of competitors vying for just a minute of your eyeballs is staggering. This is why amplifying your content has become so important, and we are going to show you how to do it!

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Topics: Amplify, Reach, seo

3 Ways To Create Powerful Cornerstone Content That Will Improve Your SEO

Posted by Sarah Phipps on Thu, Oct 04, 2018 @ 01:00 PM

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Madonna would have been nothing without her number one hits. When you look back at the 80’s, it’s hard not to remember classics like Papa Don’t Preach, Like A Prayer, or Into the Groove. These number 1’s are Madonna’s cornerstone content - instantly recognisable, they defined who she was and her personal brand.

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Topics: Content marketing, cornerstonecontent, seo, digital marketing, blog

3 Standout Companies that have Successfully Rebranded

Posted by Jessica McKenna on Tue, Oct 02, 2018 @ 10:45 AM

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As your company grows and expands, it is inevitable that you will have to realign your brand at some point.

There are plenty of reasons for rebranding. It could be because your target market has grown apart from your brand over the years, your competition has recently undergone a modern upgrade, putting pressure on your company to do the same, or your brand has a poor reputation that you would like to change.

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Topics: strategy, digital marketing, marketing, branding, re branding

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