The customer value journey is about turning strangers into super-fans of your business.
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Topics: digital marketing, optimisation, 2021, business, customer journey, success
Ranking on Google Maps is a useful tool for marketing your business. It can help you get discovered by new customers, stand out from competitors and generate more business.
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Topics: digital marketing, seo, marketing tips, google maps, ranking
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Digital marketers often debate which is better: organic or paid marketing. If you're a business owner, you're probably wondering which should you invest in.
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Topics: Content marketing, digital marketing trends, 2021, paid search, business, organic marketing
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As a business owner, it can be a challenge to figure out which of your marketing efforts are being effective across multiple platforms.
For example, do you know how your customers are converting?
To get more clarity about how your marketing channels drive conversions, look no further than the Google Analytics Multi-Channel funnels.
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Your website is highly valuable to your customers and your business. It’s one of your most important assets, but can also be attractive to hackers. So, how can you protect your website?
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Topics: digital marketing, Website Design, 2021, marketing tips, website security, how to
If you’re running a small business, chances are you’re engaging in paid advertising on Google. So, how can you make the most of your PPC strategy?
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Topics: digital marketing, strategy, ecommerce, 2021, marketing tips, PPC, paid search
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The homepage of your website is like your business’s front door. It’s responsible for drawing in the majority of your website traffic and creating a good first impression.
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Topics: digital marketing, conversion, website conversion, Website Design, 2021, marketing tips
Running a social media strategy with a thriving audience feels great for your business. But, how do you turn these followers into loyal, paying customers?
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Topics: social media, social media marketing, conversion, 2021, marketing tips
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There’s a new way to grow your business and drive sales, and it can be done directly on social media. Read on to learn all about the power of social commerce.
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Topics: social media, digital marketing, social media marketing, 2021, marketing tips, social commerce
As a marketer, you already know how important social media is to growing your business. But, how can you figure out if your social efforts are being rewarded?
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Topics: digital marketing, social media marketing, 2021, marketing tips, ROI