It’s that time of year again - Valentines Day! Love is in the air, florists are frantically organising orders and marketers are developing campaigns to tug at your heartstrings and convince you to buy a gift for your significant other.
LinkedIn has been the enigma of social platforms since it launched in 2003, with a heavy focus on Business-to-Business (B2B) marketing and connecting businesses and professionals together.
The massive benefit that effective creation and implementation of a Consumer Persona - also called a Customer Avatar/Buyer Persona - can have on your business is immense and cannot be understated.
Is Facebook a critical part of your social media strategy? Do you want to improve engagement and build a bigger, more diverse audience? Then you might also be wondering what makes a successful Facebook post, that’s where Margin Media comes in.