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Working from home was already fast becoming an enticing work option for numerous industries, but the impact of COVID-19 on global workplace structures has rapidly changed the way we work as an organisation.
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Topics: coronavirus, covid-19
Does your website need a refresher? Make sure to consider your copy as well as your design when undertaking website redevelopment!
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Topics: Desktop & Mobile Website Design, digital marketing, Copywriting, 2020, Website Design
How do you get the most out of your email marketing campaigns? Unsure why you aren’t getting the results you desire?
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Topics: digital marketing, Content marketing, electronic direct mail, EDM, Headlines, email marketing, Copywriting, 2020, blog post
Gen Z is infatuated with TiKTok. It’s the fastest growing social media app in the world, and seems to be giving us a glimpse of the future; some even say it’s the single most important marketing platform today.
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Topics: social media, artificial Intelligence, influencer marketing, social media marketing, engagement, TikTok
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We never thought we’d make a personalised Instagram account for our office dog… but now we might just be considering it!
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Topics: social media, Reach, Instagram, marketing, digital marketing, Content marketing, strategy, social media marketing, blog post
The internet is an ocean full of exciting content, which can sometimes mean it’s hard to keep up with your competitors.
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Topics: digital marketing, Content marketing, blog, strategy, seo, cornerstonecontent, engagement, retargeting, website conversion
LinkedIn has been the enigma of social platforms since it launched in 2003, with a heavy focus on Business-to-Business (B2B) marketing and connecting businesses and professionals together.
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Topics: digital marketing, Linkedin, 2020
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The massive benefit that effective creation and implementation of a Consumer Persona - also called a Customer Avatar/Buyer Persona - can have on your business is immense and cannot be understated.
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Topics: marketing, customer avatar, buyer personas, 2020, consumer persona
Customer reviews can be both positive and negative; and with the constant increase in social media usage, reviews are often left online for the public to see.
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Topics: Social Media News & Strategies, social media, Algorithm, marketing, google, blog, blogging, facebook ads, strategy, social media marketing, Facebook boost, engagement, retargeting, Facebook audiences, Pillar pages, digital marketing trends, 2020
Are you feeling like your website doesn’t work for you, but against you?
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Topics: retargeting, conversion, optimisation, website conversion, 2020