Working Remotely? 10 Must Have Items To Help You Thrive

Posted by Samuel Cooper on Thu, Mar 19, 2020 @ 08:56 AM

WorkingRemotely10MustHaveItems (1)

Working from home was already fast becoming an enticing work option for numerous industries, but the impact of COVID-19 on global workplace structures has rapidly changed the way we work as an organisation.

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Topics: coronavirus, covid-19

The Importance of Sales Copy In Website Design

Posted by Samuel Cooper on Mon, Mar 09, 2020 @ 11:15 AM

TheImportanceOfSalesCopyInWebDesign

Does your website need a refresher? Make sure to consider your copy as well as your design when undertaking website redevelopment!

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Topics: Desktop & Mobile Website Design, digital marketing, Copywriting, 2020, Website Design

Email Marketing - What NOT to do in 2020

Posted by Samuel Cooper on Tue, Feb 25, 2020 @ 04:32 PM

EmailMarketingWhatNOTToDoIn2020

How do you get the most out of your email marketing campaigns? Unsure why you aren’t getting the results you desire?

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Topics: digital marketing, Content marketing, electronic direct mail, EDM, Headlines, email marketing, Copywriting, 2020, blog post

How TikTok is Changing The Influencer Marketing Game in 2020

Posted by Clea Laird on Fri, Feb 21, 2020 @ 04:11 PM

HowTikTokIsChangingtheInfluencerMarketingGame

Gen Z is infatuated with TiKTok. It’s the fastest growing social media app in the world, and seems to be giving us a glimpse of the future; some even say it’s the single most important marketing platform today.

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Topics: social media, artificial Intelligence, influencer marketing, social media marketing, engagement, TikTok

Animal Influencers: What Our Furry Friends Have Taught Us About Instagram Marketing

Posted by Marina Popov on Mon, Feb 17, 2020 @ 04:25 PM

AnimalInfluencersWhatOurFurryFriendsHaveTaughtUs (1)

We never thought we’d make a personalised Instagram account for our office dog… but now we might just be considering it!

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Topics: social media, Reach, Instagram, marketing, digital marketing, Content marketing, strategy, social media marketing, blog post

What Is Cornerstone Content, And Why Is It So Important?

Posted by Marina Popov on Wed, Feb 12, 2020 @ 07:30 AM

WhatIsCornerstoneContent

The internet is an ocean full of exciting content, which can sometimes mean it’s hard to keep up with your competitors.

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Topics: digital marketing, Content marketing, blog, strategy, seo, cornerstonecontent, engagement, retargeting, website conversion

Why Should My Business Use LinkedIn For Marketing?

Posted by Samuel Cooper on Fri, Feb 07, 2020 @ 04:18 PM

WhyShouldMyBusinessUseLinkedIn

LinkedIn has been the enigma of social platforms since it launched in 2003, with a heavy focus on Business-to-Business (B2B) marketing and connecting businesses and professionals together.

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Topics: digital marketing, Linkedin, 2020

The Massive Benefits of Consumer Personas and How to Create One

Posted by Samuel Cooper on Fri, Jan 31, 2020 @ 09:24 AM

TheMassiveBenefitsofConsumerPersonas (1)

The massive benefit that effective creation and implementation of a Consumer Persona - also called a Customer Avatar/Buyer Persona - can have on your business is immense and cannot be understated.

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Topics: marketing, customer avatar, buyer personas, 2020, consumer persona

How To Write The Ultimate Customer Review Response - Plus Examples You Can Use!

Posted by Marina Popov on Wed, Jan 29, 2020 @ 11:47 AM

HowToWritetheUltimateCustomer-LinkedIn

Customer reviews can be both positive and negative; and with the constant increase in social media usage, reviews are often left online for the public to see.

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Topics: Social Media News & Strategies, social media, Algorithm, marketing, google, blog, blogging, facebook ads, strategy, social media marketing, Facebook boost, engagement, retargeting, Facebook audiences, Pillar pages, digital marketing trends, 2020

Website Conversion: Track Your Audience & Boost Sales Using Website Tags

Posted by Samuel Cooper on Fri, Jan 24, 2020 @ 11:01 AM

TrackYourAudienceBoostSales

Are you feeling like your website doesn’t work for you, but against you?

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Topics: retargeting, conversion, optimisation, website conversion, 2020

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