12 Digital Marketing FAQs That We Have The Answers To

Posted by Tiarna Adams on Mon, Jul 29, 2019 @ 02:29 PM

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When it comes to digital marketing, we have the answers! Below is a list of questions frequently asked by various people, business owners and marketers. We have compiled this list based off of the questions that we are often asked by our clients and the questions that are commonly asked online and on social media.

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Topics: Digital Marketing Statistics, Advertising Tips, Reach, Instagram, twitter, marketing, content, digital marketing, Content marketing, blog, blogging, electronic direct mail, seo, social media marketing, engagement, email marketing

What is Content Marketing?

Posted by Tiarna Adams on Tue, Jul 23, 2019 @ 12:15 PM

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Let me set the scene. You’re sitting in a marketing meeting and someone mentions content marketing. It’s a phrase you’re familiar with but you’ve never quite gotten around to googling the exact definition. You nod along confidently as if you know what’s going on. It’s now 15 minutes later, your boss has gone through 11 PowerPoint slides on the new content marketing strategy and you’re feeling a little bit lost. If this scenario sounds even vaguely familiar then you’ve come to the right place.

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Topics: Guide to Content Marketing, Generating & Nurturing Leads, Digital Marketing Statistics, Entertainment, emotive marketing, human brands, content, ads, infographics, digital marketing, Content marketing, blogging, strategy, branding

The 6 Most Common Blogging Mistakes

Posted by Tiarna Adams on Mon, Jul 22, 2019 @ 01:58 PM

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We all know someone who rolls their eyes at the mention of the word ‘blogger’. A lot of people may be of the opinion that blogging is pointless or that they are above such a millennial-centric trend or some people might even think that writing blogs is easy and that anyone can do it. In actual fact, these assumptions couldn’t be further from the truth. HubSpot’s Ultimate List of Marketing Statistics for 2019 states that marketers who prioritise blogging are 13x more likely to have a positive ROI. However, blogging can be difficult, and almost no one gets it right the first time. Below are some common blogging mistakes that you should avoid:

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Topics: Reach, marketing, content, Content marketing, blog, blogging, conversational marketing, strategy, branding, engagement

5 Online Marketing Tactics That Every Car Dealership Should be Using

Posted by Tiarna Adams on Tue, Jul 09, 2019 @ 02:50 PM

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Long gone are the days where you would approach potential customers on your forecourt and ream off a list of car features, talking a mile a minute in the hopes that you could bag a sale. As a car dealership in 2019, your focus should be on increasing your website traffic which will in turn, lead to an increase in sales and customers. The competition in the automotive industry is stiff and it is a rapidly changing landscape. Below are 5 strategies to help you increase your car sales and beat your competitors:

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Topics: Generating & Nurturing Leads, marketing, content, blogging, EDM, facebook ads, Headlines, engagement, email marketing, Facebook audiences

5 of the Best Australian Fitness Bloggers (2018)

Posted by Steffen Wikhaug on Thu, Nov 08, 2018 @ 12:37 PM

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Some of the most inspiring social media posts are from health, fitness and nutrition influencers. We all need a little boost of motivation every once in a while. Here are 5 of the best Australian fitness bloggers to follow:

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Topics: Entertainment, blogging, social media marketing

How To Spice Up Old Blog Posts To Increase Traffic

Posted by Jessica McKenna on Wed, Oct 10, 2018 @ 10:26 AM

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What if we told you that something as simple as refreshing old blog content could increase your website's traffic?

If you have been in the blogging game for a while, then you know how difficult it is to create incredibly valuable, engaging content everyday that also receives the views and recognition it deserves. Even when you do roll out an outstanding piece of writing, it will eventually get buried under the continuous wave of posts you or your team will write in the coming months.

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Topics: content, google, digital marketing, blog, blogging, branding, seo

How often do you need to blog to build a new community?

Posted by Steffen Wikhaug on Tue, Sep 04, 2018 @ 02:11 PM

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Having a blog has gone from angsty teen hobby to must-have for any serious business that wants to compete online. But how often should you post?

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Topics: Content marketing, blog, blogging

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