How To Formulate A Content Strategy For Your Business

Posted by Sarah Phipps on Mon, Oct 21, 2019 @ 04:28 PM

 

HowToFormulateAContentMarketingStrategy

Think of your long term content plan as in investment in your future success - the more you create over time, the stronger your authority and relevance.
Read More

Topics: Guide to Content Marketing, Content marketing, HubSpot

Content Marketing: 2020 in a Nutshell

Posted by Steffen Wikhaug on Fri, Oct 11, 2019 @ 02:00 PM

shutterstock_1156857442

These changes in content marketing trends should influence how you approach your marketing in 2020.

Read More

Topics: Content marketing

12 Digital Marketing FAQs That We Have The Answers To

Posted by Tiarna Adams on Mon, Jul 29, 2019 @ 02:29 PM

shutterstock_420798184

When it comes to digital marketing, we have the answers! Below is a list of questions frequently asked by various people, business owners and marketers. We have compiled this list based off of the questions that we are often asked by our clients and the questions that are commonly asked online and on social media.

Read More

Topics: Digital Marketing Statistics, Advertising Tips, Reach, Instagram, twitter, marketing, content, digital marketing, Content marketing, blog, blogging, electronic direct mail, seo, social media marketing, engagement, email marketing

What is Content Marketing?

Posted by Tiarna Adams on Tue, Jul 23, 2019 @ 12:15 PM

shutterstock_444596086

Let me set the scene. You’re sitting in a marketing meeting and someone mentions content marketing. It’s a phrase you’re familiar with but you’ve never quite gotten around to googling the exact definition. You nod along confidently as if you know what’s going on. It’s now 15 minutes later, your boss has gone through 11 PowerPoint slides on the new content marketing strategy and you’re feeling a little bit lost. If this scenario sounds even vaguely familiar then you’ve come to the right place.

Read More

Topics: Guide to Content Marketing, Generating & Nurturing Leads, Digital Marketing Statistics, Entertainment, emotive marketing, human brands, content, ads, infographics, digital marketing, Content marketing, blogging, strategy, branding

The 6 Most Common Blogging Mistakes

Posted by Tiarna Adams on Mon, Jul 22, 2019 @ 01:58 PM

shutterstock_247195609

We all know someone who rolls their eyes at the mention of the word ‘blogger’. A lot of people may be of the opinion that blogging is pointless or that they are above such a millennial-centric trend or some people might even think that writing blogs is easy and that anyone can do it. In actual fact, these assumptions couldn’t be further from the truth. HubSpot’s Ultimate List of Marketing Statistics for 2019 states that marketers who prioritise blogging are 13x more likely to have a positive ROI. However, blogging can be difficult, and almost no one gets it right the first time. Below are some common blogging mistakes that you should avoid:

Read More

Topics: Reach, marketing, content, Content marketing, blog, blogging, conversational marketing, strategy, branding, engagement

7 YouTube Statistics to Influence Your Marketing Strategy

Posted by Tiarna Adams on Tue, Jun 11, 2019 @ 02:25 PM

shutterstock_1054927769

From YouTube stars to YouTube ads, video marketing and online adverts can be used to promote just about any business, product or service. Below are 7 statistics that should inform and inspire your company’s very own YouTube marketing strategy:

Read More

Topics: Digital Marketing Statistics, Entertainment, Reach, marketing, human brands, youtube, content, ads, advertising, digital marketing, Content marketing, strategy

5 Step Guide to Creating a Facebook Marketing Strategy

Posted by Tiarna Adams on Tue, Jun 04, 2019 @ 03:00 PM

shutterstock_563919100

At this stage pretty much everyone knows what Facebook is and how to use it. However, what a lot of people may not know is how to use Facebook as a marketing tool for their business. Or maybe you’ve already started using Facebook to promote your business, but you just want to improve your strategy. Either way, you have come to the right place.

Read More

Topics: Generating & Nurturing Leads, social media, Facebook, customer interaction, marketing, Content marketing, strategy, social media marketing, voice, engagement, Facebook audiences

Facebook has Become Pay to Play: Here’s how to Win!

Posted by Steffen Wikhaug on Wed, Apr 10, 2019 @ 03:30 PM

 

shutterstock_730327105

 

The game has changed. Organic reach on Facebook is declining. Here’s why and how to combat it.

Read More

Topics: Guide to Content Marketing, Facebook, Content marketing, Facebook boost

8 Relevant Goals for Every B2B Business

Posted by Steffen Wikhaug on Thu, Nov 15, 2018 @ 12:40 PM

shutterstock_1064618435 (1)

Going beyond the basics like "landing your first customer", here are 8 goals that every B2B business should have.

Read More

Topics: Generating & Nurturing Leads, Content marketing, b2b

The Three Best Tips for Growing Your Instagram Following

Posted by Steffen Wikhaug on Tue, Oct 30, 2018 @ 01:00 PM

shutterstock_529915972

Instagram has become one of the most popular and influential social media platforms in the world, and having a presence on Instagram is a great way to get your business noticed. Here are our three best tips for growing your following!

Read More

Topics: Instagram, Content marketing, instagram stories

Recent Posts