5 Online Marketing Tactics That Every Car Dealership Should be Using

Posted by Tiarna Adams on Tue, Jul 09, 2019 @ 02:50 PM

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Long gone are the days where you would approach potential customers on your forecourt and ream off a list of car features, talking a mile a minute in the hopes that you could bag a sale. As a car dealership in 2019, your focus should be on increasing your website traffic which will in turn, lead to an increase in sales and customers. The competition in the automotive industry is stiff and it is a rapidly changing landscape. Below are 5 strategies to help you increase your car sales and beat your competitors:

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Topics: Generating & Nurturing Leads, marketing, content, blogging, EDM, facebook ads, Headlines, engagement, email marketing, Facebook audiences

What is On-Page SEO?

Posted by Tiarna Adams on Tue, Jul 02, 2019 @ 02:40 PM

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Search Engine Optimization is a strategy utilised in digital marketing to rank your page as highly as possible in search engines. Basically, you’re trying to be best mates with Google. Off-page SEO relates to external factors such as social media attention and other websites providing links to your page. On-page SEO factors are those which are directly related to your individual pages- and which we have more control over. Below are 3 of the main ways in which we can optimise our websites using on-page SEO:

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Topics: SEO Resources, Digital Marketing Statistics, Technology, Reach, marketing, google, digital marketing, seo

7 YouTube Statistics to Influence Your Marketing Strategy

Posted by Tiarna Adams on Tue, Jun 11, 2019 @ 02:25 PM

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From YouTube stars to YouTube ads, video marketing and online adverts can be used to promote just about any business, product or service. Below are 7 statistics that should inform and inspire your company’s very own YouTube marketing strategy:

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Topics: Digital Marketing Statistics, Entertainment, Reach, marketing, human brands, youtube, content, ads, advertising, digital marketing, Content marketing, strategy

5 Step Guide to Creating a Facebook Marketing Strategy

Posted by Tiarna Adams on Tue, Jun 04, 2019 @ 03:00 PM

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At this stage pretty much everyone knows what Facebook is and how to use it. However, what a lot of people may not know is how to use Facebook as a marketing tool for their business. Or maybe you’ve already started using Facebook to promote your business, but you just want to improve your strategy. Either way, you have come to the right place.

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Topics: Generating & Nurturing Leads, social media, Facebook, customer interaction, marketing, Content marketing, strategy, social media marketing, voice, engagement, Facebook audiences

Is Email Marketing Dead?

Posted by Tiarna Adams on Tue, May 28, 2019 @ 02:37 PM

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In the age of hashtags, likes and tweets, it is easy to assume that email marketing has become a thing of the past. 

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Topics: Digital Marketing Statistics, customer interaction, marketing, digital marketing, EDM, strategy

9 Ways to Improve Your Facebook Group

Posted by Tiarna Adams on Tue, May 21, 2019 @ 03:33 PM

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Following on from our recent blog, ‘Groups: The Future of Facebook Engagement’, we will be taking a more in-depth look into the various ways that you can improve your Facebook group. Do you run a business and want to start a Facebook group? Does your business already have a Facebook group, but you are looking for ways to increase traffic and maximise engagement? Follow these 9 steps to create a successful and effective marketing tool in the form of a Facebook group:

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Topics: Generating & Nurturing Leads, Public Relations, social media, Facebook, customer interaction, marketing, conversational marketing, social media marketing, engagement

3 Standout Companies that have Successfully Rebranded

Posted by Jessica McKenna on Tue, Oct 02, 2018 @ 10:45 AM

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As your company grows and expands, it is inevitable that you will have to realign your brand at some point.

There are plenty of reasons for rebranding. It could be because your target market has grown apart from your brand over the years, your competition has recently undergone a modern upgrade, putting pressure on your company to do the same, or your brand has a poor reputation that you would like to change.

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Topics: marketing, digital marketing, strategy, branding, re branding

Why Your Company Should be Using Automated Marketing

Posted by Jessica McKenna on Fri, Sep 28, 2018 @ 10:24 AM

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Let us set the scene…

Visualise your house, all clean and organised...for a brief second, before the washing basket starts to fill up again and the dishes stack higher and higher. Now imagine that instead of doing menial tasks like washing clothes and doing the dishes day in and day out, you had a cleaning wizard to do these tasks for you.

Your house is now clean and organised all the time, your daily chores are a thing of the past, and you have free time to excel in other aspects of your life. Automated marketing is this wizard for your business. It does the daily chores, so your company can be as prepared and efficient as it can be.

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Topics: marketing, digital marketing, automated marketing, strategy

10 Reasons Why It's Time For A Website Redesign

Posted by Jessica McKenna on Thu, Aug 30, 2018 @ 10:39 AM

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We upgrade our car, house and maybe even our significant other… so why not upgrade our website too. It is hard letting go of something you’ve known, loved and depended on for a long time but trust us, you’ll be better off for it.

Just for clarification, we are talking about your website design, not your significant other.

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Topics: Online Advice, Desktop & Mobile Website Design, Technology, marketing, digital marketing

Best Mother's Day Campaigns of 2018

Posted by Rachael Fenton on Thu, May 10, 2018 @ 04:40 PM


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With Mother's Day coming up this weekend, many of us are still searching for the perfect gift.
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Topics: marketing, retail, mothers day, advertising

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