Black Friday Tips: The Benefits of Running an Early Access Campaign

Posted by Claire Matthews on Thu, Nov 09, 2023 @ 02:00 PM

 

Black Friday is just around the corner. This means now is the time to prepare your sales strategy and set up your ecommerce business for success. 

Black Friday is hugely competitive for ecommerce businesses. If you want your store to stand out from the crowd, then you need to think strategically about your sale and how you will reach out to your customers. 

One way to cut through the noise and secure sales for your brand is to run an early access campaign. 

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Topics: ecommerce, sales, marketing tips, Black Friday, ecommerce marketing, 2023

10 Ways to Maintain your Shopify Store’s Sales Momentum After EOFY

Posted by Claire Matthews on Wed, Jun 21, 2023 @ 03:21 PM

 

Have you just finished running an end of financial year sale for your ecommerce store? Are you wondering how to keep this sales momentum going? 

The good news is that the end of EOFY doesn't have to mean the end of sales and growth for your store. In this blog, we will discuss 10 effective strategies to help you maintain sales momentum and continue driving revenue after EOFY.

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Topics: online shopping, ecommerce, sales, marketing tips, Shopify, ecommerce marketing, 2023, eofy

Build Customer Trust with this Shopify Store Checklist

Posted by Claire Matthews on Thu, Feb 23, 2023 @ 09:00 AM

 

Building customer trust is crucial for running a successful ecommerce store. If your visitors don’t feel safe and welcome, then they are unlikely to stay around and make a purchase.

When your customers have trust in your store and your brand, you can expect:

  • Higher conversions and sales
  • Fewer cart abandonments 
  • More repeat purchases
  • Stronger brand loyalty

So, how do we achieve this? In this blog, we’re sharing our checklist for building customer trust on your Shopify store.

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Topics: marketing, online shopping, ecommerce, online tools, marketing tips, Shopify, ecommerce marketing, 2023, checkout

7 Top Cyber Monday Campaigns for Ecommerce

Posted by Claire Matthews on Tue, Nov 09, 2021 @ 02:41 PM

 

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Cyber Monday is a great opportunity to drive sales for your ecommerce business. But, with so much competition, how will you make your campaign stand out from the crowd?

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Topics: ecommerce, marketing tips, campaign, cyber monday

How to Rank Higher on Google Maps

Posted by Claire Matthews on Tue, Jul 20, 2021 @ 09:00 AM

 

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Ranking on Google Maps is a useful tool for marketing your business. It can help you get discovered by new customers, stand out from competitors and generate more business. 

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Topics: digital marketing, seo, marketing tips, google maps, ranking

How to Craft the Ultimate Ecommerce PPC Strategy

Posted by Claire Matthews on Thu, Jun 03, 2021 @ 10:47 AM

 

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If you’re running a small business, chances are you’re engaging in paid advertising on Google. So, how can you make the most of your PPC strategy?

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Topics: digital marketing, strategy, ecommerce, 2021, marketing tips, PPC, paid search

How to Turn Followers into Customers

Posted by Claire Matthews on Fri, May 21, 2021 @ 10:36 AM

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Running a social media strategy with a thriving audience feels great for your business. But, how do you turn these followers into loyal, paying customers?

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Topics: social media, social media marketing, conversion, 2021, marketing tips

The Power of Social Commerce and how it can Grow your Business

Posted by Claire Matthews on Thu, May 13, 2021 @ 02:35 PM

 

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There’s a new way to grow your business and drive sales, and it can be done directly on social media. Read on to learn all about the power of social commerce.

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Topics: social media, digital marketing, social media marketing, 2021, marketing tips, social commerce

How to Track ROI on Social Media

Posted by Claire Matthews on Thu, May 06, 2021 @ 03:10 PM

 

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As a marketer, you already know how important social media is to growing your business. But, how can you figure out if your social efforts are being rewarded?

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Topics: digital marketing, social media marketing, 2021, marketing tips, ROI

6 Proven Ways to Grow your Business's Following on Facebook

Posted by Claire Matthews on Wed, Apr 21, 2021 @ 09:35 AM

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Topics: Facebook, digital marketing, social media marketing, 2021, marketing tips

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