10 Ways to Maintain your Shopify Store’s Sales Momentum After EOFY

Posted by Claire Matthews on Wed, Jun 21, 2023 @ 03:21 PM

 

Have you just finished running an end of financial year sale for your ecommerce store? Are you wondering how to keep this sales momentum going? 

The good news is that the end of EOFY doesn't have to mean the end of sales and growth for your store. In this blog, we will discuss 10 effective strategies to help you maintain sales momentum and continue driving revenue after EOFY.

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Topics: online shopping, ecommerce, sales, marketing tips, Shopify, ecommerce marketing, 2023, eofy

7 Tips for Supercharging your Ecommerce EOFY Sale

Posted by Claire Matthews on Thu, Jun 08, 2023 @ 03:31 PM

The end of the financial year (EOFY) presents a prime opportunity for ecommerce businesses to boost their sales and revenue. By strategically planning and executing your EOFY sale, you can attract new customers, entice repeat buyers, and achieve your financial goals. 

In this blog, we'll explore seven valuable tips to supercharge your ecommerce EOFY sale. From crafting compelling offers to leveraging digital marketing tactics, these tips will help you make the most of this critical sales period and drive your business towards success.

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Topics: online shopping, electronic direct mail, ecommerce, email marketing, onsite retargeting, sales, paid search, ecommerce marketing, 2023, eofy

5 Powerful Shopify Extensions for Boosting Your Sales

Posted by Claire Matthews on Thu, Jun 01, 2023 @ 02:51 PM

 

Are you looking for a way to add more functionality to your Shopify store and boost your sales? One way to do this is through adding Shopify extensions. 

Extensions can help you to improve customer satisfaction, increase sales, collect more leads, and more. However, there are so many extensions available that it can be tricky to decide which ones are best for your store. 

That’s why we’ve put together this article. We’re sharing 5 powerful Shopify extensions that you can use to enhance your store and take your business to new heights.

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Topics: Apps, online shopping, ecommerce, Website Design, sales, Shopify, ecommerce marketing, 2023, extensions

5 Must-Have AI Tools to Boost Sales

Posted by Claire Matthews on Thu, Mar 02, 2023 @ 10:18 AM

 

Looking for a way to ramp up your ecommerce store and boost your sales for 2023? The answer is: artificial intelligence.

There are a number of AI tools available that are built specifically for ecommerce and can make your life easier. In this blog, we’re exploring our top 5 must-have AI tools to boost your sales and streamline your online store.

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Topics: online shopping, artificial Intelligence, ecommerce, optimisation, online tools, Shopify, ecommerce marketing, 2023, AI

Build Customer Trust with this Shopify Store Checklist

Posted by Claire Matthews on Thu, Feb 23, 2023 @ 09:00 AM

 

Building customer trust is crucial for running a successful ecommerce store. If your visitors don’t feel safe and welcome, then they are unlikely to stay around and make a purchase.

When your customers have trust in your store and your brand, you can expect:

  • Higher conversions and sales
  • Fewer cart abandonments 
  • More repeat purchases
  • Stronger brand loyalty

So, how do we achieve this? In this blog, we’re sharing our checklist for building customer trust on your Shopify store.

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Topics: marketing, online shopping, ecommerce, online tools, marketing tips, Shopify, ecommerce marketing, 2023, checkout

The Pros and Cons of Selling on Online Marketplaces

Posted by Claire Matthews on Thu, Feb 09, 2023 @ 09:25 AM

 

Looking for another way to reach your ecommerce customers? If so, it might be time to consider selling your product through online marketplaces.

Marketplaces are like the shopping centres of the internet. They are essentially a digital platform where you can list your products alongside other vendors or sellers. 

If you’re thinking of selling your product through a marketplace, then it’s important to choose the right platform. In this blog, we’re sharing the pros and cons of selling on online marketplaces to help you make the right decision for your ecommerce business.

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Topics: online shopping, ecommerce, ecommerce marketing, 2023, marketplace

7 Tips for a Seamless Checkout Experience for your Shopify Store

Posted by Claire Matthews on Thu, Jan 12, 2023 @ 02:43 PM

 

Have you ever visited an online store, and almost bought something, but were frustrated by a complex checkout process and gave up?

This is known as cart abandonment. It can cause ecommerce stores to lose $18 billion in yearly sales revenue. In Australia, almost 75% of shoppers abandon their carts. This means that three quarters of visitors leave a site without completing their purchase. 

If you’re running an ecommerce store, then you need to think about your customers’ experience. Providing a seamless checkout is crucial for reducing cart abandonment, and recovering your sales. 

Let's look at our tips for creating a seamless checkout experience for your store.

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Topics: online shopping, ecommerce, Shopify, ecommerce marketing, 2023, checkout

Black Friday By the Numbers 2022

Posted by Claire Matthews on Thu, Dec 01, 2022 @ 04:09 PM

 

Phew! That’s Black Friday all wrapped up for another year. Now that it’s over, you may be wondering just how successful the event was.

In this article, we’re sharing all the latest stats from BF 2022. 

Let’s start by looking at the ecommerce sector, specifically at Black Friday on Shopify.

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Topics: Digital Marketing Statistics, online shopping, ecommerce, Shopify, Black Friday, cyber monday, 2022, ecommerce marketing

Top Apps to use with your Shopify Store

Posted by Claire Matthews on Wed, Aug 25, 2021 @ 03:05 PM

 

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If you’re running an ecommerce store on Shopify and looking for ways to improve your shop and increase your sales, then apps are the way to go.

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Topics: Apps, marketing, online shopping, Amplify, ecommerce, 2021, sales, Shopify

Is Gender-Specific Marketing A Thing Of The Past?

Posted by Rachael Fenton on Wed, May 09, 2018 @ 09:00 AM
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A lot has changed since the beginning of commercial advertising. One of the biggest changes that has occurred is the perceptions of both men and women. But, now, with gender-neutrality becoming the norm is gender-specific marketing reaching it's demise?

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Topics: Social Issues, marketing, online shopping, gender, retail

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