SEO can seem like a mystery, particularly for small-business owners trying to optimise their digital presence. There are a few key things that matter for small-business websites in regards to their SEO.
For many, local SEO results can make or break a business. Online searches including “near me” have grown rapidly every year since 2011, with people’s proximity to a business playing a big role in their decision making process.
Topics: SEO Resources
The world is turning to mobile and customers are more self-educated than ever before. For B2B companies, it can be difficult to know how to market themselves in the ever-changing tech world. Traditional forms of marketing are on their way out and more and more businesses are turning to inbound marketing.
We’ve all heard the phrase “content is king” but does that mean you have to create brand new content every day?
The time it takes your website to load could be playing a big part in where you’re ranking on Google’s search results. They announced all the way back in 2010 that they would be including site speed as a signal in their search algorithms for desktop and mobile, but how they actually measure it and how it affects your website is still a little hazy.
Topics: SEO Resources
It may seem really simple, but there are several different and very important things happening when you make a Google search. We wanted to break down the actual process behind its web searches to help you better understand how to build your exposure and SEO on the world’s largest search engine.
Episode 5 of Margin Media’s series on Inbound Marketing focuses on SEO. Search Engine Optimisation, commonly shortened to SEO, is a strategy businesses use to ‘optimise’ their webpages and increase their website’s search engine rank. Watch the following clip to learn more about SEO and points to consider when implementing a SEO strategy on your business’s website.
There are so many different means of creating and maintaining a website beyond writing good content - who will host your domain? How will you balance the cost of running the website with how much it's earning? Should you code each page from scrap or use templates as a starting point?
This list is by no means a be-all-end-all guide in how to design a website. This guide merely offers five key pieces of advice on how to customise your website to better engage with your audience.
Online, search engine optimisation (SEO) is an important practice all brands need to observe.
SEO helps your brand's website earn greater authority that leads to an improved search engine ranking. Over the past few years, social media has become an increasingly important part of the search engine puzzle.
In today's article, I will providing some insight into just how social media influences and improves your brand's overall website SEO efforts.