Optimising your Twitter presence for search, part 2

Posted by David Murton on Thu, Aug 20, 2015 @ 11:09 AM

hashtag-chalkboard

Did you miss part 1? You can read it by clicking here.

For part 2, I'll be taking you through three other simple measures you can take to optimise your Twitter presence for search - both in reference to Twitter search and Google search results. So without further ado, let's jump straight into it.

Read More

Topics: Social Media News & Strategies, SEO Resources

Optimising your Twitter presence for search, part 1

Posted by David Murton on Thu, Aug 20, 2015 @ 10:22 AM

twitter-google-search-concept

A recent agreement between Twitter and Google has meant that activity from the social network now pops up in search results on Google.

While this feature continues to be progressively rolled out around the world, it's worth remembering that there are other ways that your Twitter presence can benefit your overall brand SEO. Today, I will be releasing two blogs that provide you with some guidance on what you can do to ensure your brand's Twitter account is working at optimal condition to benefit your online discoverability.

Read More

Topics: Social Media News & Strategies, SEO Resources

5 ways to increase website traffic and leads

Posted by Rachel Lee on Mon, Aug 17, 2015 @ 02:10 PM

traffic-lead-increase-concept

Businesses are always looking to attract visitors to their website in the hope of generating leads that will ultimately convert into a profitable customer base. In this post, we share 5 ways of increasing website traffic and leads to your website.

Read More

Topics: Social Media News & Strategies, Guide to Content Marketing, SEO Resources

Conducting a content audit on your website

Posted by Rachel Lee on Tue, Jun 23, 2015 @ 09:30 AM

content-audit-concept

When was the last time you reviewed your website’s content? If it has been a while, or if you have never done so, it is time to consider a content audit.

Read More

Topics: Desktop & Mobile Website Design, SEO Resources

Tweets of the week: Website redesign (Week 3)

Posted by Ted Tabet on Wed, Jun 17, 2015 @ 12:12 PM

TOTW-02

This week's Tweets of the Week focus on Search Engine Optimisation (SEO), a huge part of our work here at Margin Media and integral element to consider when redesigning your website. We have searched the web to find some of the most noteworthy happenings in the SEO space, words of wisdom from some SEO gurus and a look at #Mobilegeddon!

Read More

Topics: Desktop & Mobile Website Design, SEO Resources

Twitter and Google join forces

Posted by Ted Tabet on Wed, May 20, 2015 @ 09:51 AM

googletwitterdeal3

Twitter announced a new deal linking it with Google that it hopes will lift the business after poor quaterly results. Now, when brands buy ads on Google they can also order Promoted Tweets directly to maximise their ad reach.

Read More

Topics: Social Media News & Strategies, SEO Resources

Google search is now more mobile-friendly

Posted by David Murton on Fri, May 01, 2015 @ 10:35 AM

googlemobilefriendly

In case you missed it, Google recently announced that the way in which it surfaces mobile-friendly results has now been improved.

Started on 21 April, Google introduced a new aspect to its Google search algorithm that increases the value of a website's mobile friendliness as a ranking signal. Unlike other changes to its search algorithm, however, this latest change is device-specific.

Read More

Topics: SEO Resources

Top Australian Google searches of 2014

Posted by David Murton on Fri, Dec 19, 2014 @ 10:17 AM

With 2014 almost over, Google has released its annual statistics on what people searched for online.

While these stats do look at things on a global scale, we were interested in just what Australians were searching for throughout the year. Whether we're searching for God, overly fascinated by Jeniffer Lawrence or, for some reason, genuinely interested in learning how to to twerk, here are the Google searches Australians made in 2014.

 

Read More

Topics: SEO Resources, Business News

A Guide to Inbound Marketing, Episode 5: SEO [VIDEO]

Posted by Viktoria Crosbie on Thu, Oct 16, 2014 @ 06:00 AM

inbound-marketing-graphic

Episode 5 of Margin Media’s series on Inbound Marketing focuses on SEO. Search Engine Optimisation, commonly shortened to SEO, is a strategy businesses use to ‘optimise’ their webpages and increase their website’s search engine rank. Watch the following clip to learn more about SEO and points to consider when implementing a SEO strategy on your business’s website.

Read More

Topics: Guide to Content Marketing, SEO Resources

Tips for creating a user-friendly website

Posted by Alex Connellan on Wed, Oct 15, 2014 @ 06:00 AM

There are so many different means of creating and maintaining a website beyond writing good content - who will host your domain? How will you balance the cost of running the website with how much it's earning? Should you code each page from scrap or use templates as a starting point?

This list is by no means a be-all-end-all guide in how to design a website. This guide merely offers five key pieces of advice on how to customise your website to better engage with your audience.

Read More

Topics: Desktop & Mobile Website Design, SEO Resources

Recent Posts