How to Avoid the Most Dangerous Facebook Trap

Posted by Steffen Wikhaug on Tue, Jun 18, 2019 @ 02:13 PM

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Facebook is constantly tweaking its algorithms. Recent changes to the news feed have created a serious trap that every business owner needs to be aware of!

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Topics: Social Media News & Strategies, social media marketing

5 Step Guide to Creating a Facebook Marketing Strategy

Posted by Tiarna Adams on Tue, Jun 04, 2019 @ 03:00 PM

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At this stage pretty much everyone knows what Facebook is and how to use it. However, what a lot of people may not know is how to use Facebook as a marketing tool for their business. Or maybe you’ve already started using Facebook to promote your business, but you just want to improve your strategy. Either way, you have come to the right place.

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Topics: Generating & Nurturing Leads, social media, Facebook, customer interaction, marketing, Content marketing, strategy, social media marketing, voice, engagement, Facebook audiences

9 Ways to Improve Your Facebook Group

Posted by Tiarna Adams on Tue, May 21, 2019 @ 03:33 PM

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Following on from our recent blog, ‘Groups: The Future of Facebook Engagement’, we will be taking a more in-depth look into the various ways that you can improve your Facebook group. Do you run a business and want to start a Facebook group? Does your business already have a Facebook group, but you are looking for ways to increase traffic and maximise engagement? Follow these 9 steps to create a successful and effective marketing tool in the form of a Facebook group:

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Topics: Generating & Nurturing Leads, Public Relations, social media, Facebook, customer interaction, marketing, conversational marketing, social media marketing, engagement

5 Social Media Trends that will Impact Your Business in 2019

Posted by Molly Atkinson on Fri, May 10, 2019 @ 02:00 PM

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From social media stories to the new Facebook algorithm – how do we keep up? As marketers we need to learn how to properly leverage all social platforms, as being active and engaging on social channels is absolutely vital to a brand's survival.

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Topics: social media marketing, engagement

How to use Sponsored Content on LinkedIn to Reach New Audiences

Posted by Steffen Wikhaug on Thu, Apr 18, 2019 @ 02:00 PM

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80% of LinkedIn users have influence over their companies' purchase decision, according to LinkedIn. It is an untapped goldmine for digital marketing.

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Topics: Linkedin, social media marketing

5 Times a Hashtag Backfired

Posted by Steffen Wikhaug on Thu, Nov 29, 2018 @ 12:47 PM

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The internet does not forgive, and it does not forget. Your carefully planned hashtag can quickly turn into a bashtag at the flip of a switch.

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Topics: social media, social media marketing

5 of the Best Australian Fitness Bloggers (2018)

Posted by Steffen Wikhaug on Thu, Nov 08, 2018 @ 12:37 PM

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Some of the most inspiring social media posts are from health, fitness and nutrition influencers. We all need a little boost of motivation every once in a while. Here are 5 of the best Australian fitness bloggers to follow:

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Topics: Entertainment, blogging, social media marketing

Why Micro-Influencers Could be the Next Big Thing

Posted by Steffen Wikhaug on Wed, Oct 10, 2018 @ 10:29 AM

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Top social media influencers are charging more and more money for sponsored content, so how can a small to medium business keep up? Go small or go home!

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Topics: influencer marketing, micro-influencer, social media marketing

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