How to use AI to Grow your Social Media Following

Posted by Claire Matthews on Thu, Mar 09, 2023 @ 09:00 AM

 

Social media has become an integral part of marketing for ecommerce businesses. It provides an opportunity to reach a large audience and build brand awareness.

Building a following on social media takes time and effort. Fortunately, artificial intelligence (AI) is helping businesses to grow their social media following more efficiently. 

In this blog, we'll discuss how you can use AI to grow your social media following and boost your ecommerce business.

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Topics: Social Media News & Strategies, Technology, social media, chatbots, live chat, social media marketing, ecommerce, engagement, social proof, social commerce, ecommerce marketing, 2023, AI

10 Reasons Why It's Time For A Website Redesign

Posted by Jessica McKenna on Thu, Aug 30, 2018 @ 10:39 AM

shutterstock_533925163 

We upgrade our car, house and maybe even our significant other… so why not upgrade our website too. It is hard letting go of something you’ve known, loved and depended on for a long time but trust us, you’ll be better off for it.

Just for clarification, we are talking about your website design, not your significant other.

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Topics: Online Advice, Desktop & Mobile Website Design, Technology, marketing, digital marketing

Artificial Intelligence: What it is currently capable of

Posted by Rachael Fenton on Fri, May 11, 2018 @ 03:45 PM
The Future of Artificial Intelligence


It’s hard to believe the changes that have happened since the creation of Google in 1995. In a few decades Google has found its self-transforming from a humble search engine to one of the largest companies in the world, leading the future of technology.
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Topics: Technology, artificial Intelligence, google

Emoji Etiquette: How Your Business Could Boost Engagement With Emoticons

Posted by Nick Hall on Thu, May 10, 2018 @ 10:24 AM

emoji for business

When emojis first broke onto the scene in 2010, business professionals had one of two reactions. Either they took no notice of the messaging update or they had an instant loathe for the little yellow smileys.

Whatever their reaction, it’s impossible to deny that emojis have now become part of our cultural dialect and their integration into today’s communication practises has been unheralded.

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Topics: Social Media News & Strategies, Online Advice, Technology, Apps, Evolution of Brands, social media, Instagram, customer interaction, twitter

Smartphone Showdown: Everything You Need to Know About Samsung’s New S9

Posted by Nick Hall on Sat, Apr 14, 2018 @ 12:15 PM
samsung s9

With tech fans eagerly anticipating its release, just how does Samsung’s new Galaxy S9 flagship smartphone compare with other industry heavyweights?

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Topics: Technology, smartphones

4 Ways Businesses Can Best Utilise Facebook Messenger Bots

Posted by Rita Braby on Thu, Mar 09, 2017 @ 03:09 PM

businesses utilise facebook messenger bots

Some have heralded bots as the future of customer interactions, they go hand-in-hand with the rise of automated marketing to nurture leads and simplify marketing and customer service. Some however, have been hesitant to use the AI (Artificial Intelligence) programs for their business.

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Topics: Generating & Nurturing Leads, Technology

Amazon Is Shaking Up eCommerce & Retailers Are “Terrified”

Posted by Rita Braby on Mon, Mar 06, 2017 @ 04:51 PM

amazon shaking up ecommerce

Amazon has come a long way from being predominantly an online book store. Retailers and eCommerce companies all over the world, and particularly in the U.S., have been in a panic over the recent growth the company has seen, as it continues to expand into everything from tech products to film production.

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Topics: Business News, Technology

Video Spotlight: How VRS Technology Is Helping A Deaf-Run Pizzeria

Posted by Rita Braby on Wed, Jun 29, 2016 @ 10:47 AM

video call tablet

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Topics: Technology

A week in tech: self-tying shoes, console VR, & diamond smart watches

Posted by David Murton on Thu, Mar 17, 2016 @ 04:43 PM

nike-hyperadapt.png

Read time: 3 - 4 minutes

A lot has been happening in the tech world over the last few days, so it's time to have a brief look at some of the standout moments. From the first-ever commercially available self-tying shoes to another luxury smart watch, here are the big tech stories of the week.

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Topics: Entertainment, Technology

Instagram is going to start testing an algorithm-based feed

Posted by David Murton on Wed, Mar 16, 2016 @ 12:35 PM

instagram-login-screen-main.jpg

Read time: 4 - 5 minutes

It seems as though algorithm-based feeds are all the rage in social media these days. While Facebook used to be the key social network to filter content via its EdgeRank algorithm, Twitter recently jumped on the "best content first" bandwagon with its own take on an algorithm-based feed. And now, Facebook-owned Instagram has announced it will be testing a revision that will surface your "favourite" Instagram content to your main feed as opposed to sticking to a pure reverse-chronological order.

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Topics: Social Media News & Strategies, Technology, Apps

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